Privacy Policy

Effective Date: April 7, 2026

Welcome to SWV Smithfield (the "Website", "we", "us", or "our"). Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.swvsmithfield.com/ (the "Site"). Please read this policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

Personal Data

While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). This may include, but is not limited to:

• Name
• Email address
• Phone number
• Billing or mailing address
• Any other information you voluntarily provide (e.g., through contact forms, reservations, or newsletter sign‑ups)

Usage Data

We may also collect information automatically when you visit the Site. This Usage Data may include your device's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our Site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.

2. How We Use Your Information

SWV Smithfield uses the collected data for various purposes:

• To provide and maintain our Site
• To notify you about changes to our Site or services
• To allow you to participate in interactive features of our Site when you choose to do so
• To provide customer support
• To gather analysis or valuable information so that we can improve our Site
• To monitor the usage of our Site
• To detect, prevent and address technical issues
• To send you marketing and promotional communications (if you have opted in)

3. Legal Basis for Processing (for users in the EEA)

If you are from the European Economic Area (EEA), our legal basis for collecting and using the personal information described in this Privacy Policy depends on the information we collect and the specific context in which we collect it. We may process your Personal Data because:

• We need to perform a contract with you
• You have given us permission to do so
• The processing is in our legitimate interests and it is not overridden by your rights
• To comply with the law

4. Sharing Your Information

We do not sell, trade, or rent your Personal Data to third parties. However, we may share your information in the following situations:

• Service Providers: We may employ third-party companies and individuals to facilitate our Site, provide the service on our behalf, perform Site-related services, or assist us in analyzing how our Site is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Legal Requirements: We may disclose your Personal Data in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend the rights or property of SWV Smithfield, prevent or investigate possible wrongdoing in connection with the Site, protect the personal safety of users of the Site or the public, or protect against legal liability.
• Business Transfers: If SWV Smithfield is involved in a merger, acquisition, or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

5. Data Retention

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

6. Data Security

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

7. Your Data Protection Rights (for EEA and certain other jurisdictions)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. These rights include:

• The right to access, update or delete the information we have on you.
• The right of rectification – you have the right to have your information corrected if it is inaccurate or incomplete.
• The right to object to processing – you have the right to object to our processing of your Personal Data.
• The right of restriction – you have the right to request that we restrict the processing of your personal information.
• The right to data portability – you have the right to be provided with a copy of your Personal Data in a structured, machine-readable format.
• The right to withdraw consent – you also have the right to withdraw your consent at any time where we relied on your consent to process your personal information.

To exercise any of these rights, please contact us using the contact information provided at the end of this policy.

8. Children's Privacy

Our Site does not address anyone under the age of 13 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

9. Links to Other Websites

Our Site may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By email: swvreservationline@gmail.com
• By visiting this page on our website: https://www.swvsmithfield.com/contact
• By mail: SWV Smithfield, [71 Eagle Nest Lane Smithfield, Virginia]

This privacy policy was last updated on April 7, 2026.